Interested in starting your own entrepreneurial journey in food services but unsure what to expect? Then read up on our interview with Laura Vida, Owner of FrogLegs Culinary Academy, located in Seattle, WA, USA.

What's your business, and who are your customers?

We are in the business of connecting with people, and we do that thru food. FrogLegs is a culinary school geared towards hands-on learning in an engaging environment. We call it Edible Education and Entertainment. We are focused on the whole family! Our niche is kids and kid events, but we also have Corporate Team building, Adult Classes, and classes for Adults & kids together... a Lil something deliciously fun for everyone.

Tell us about yourself

I am a midwest girl who was inspired to cook in order to replicate the family events and gatherings that filled my childhood. FrogLegs is the combination of everything I love - it's creative, visual, unique, and filled with wonderful people both as a FrogLegs Team and as customers. I am motivated by how much our customers, both big and small, enjoy FrogLegs and the opportunities that it creates. I love my team, and I am most proud of the Frog Family that has been created because of FrogLegs.

What's your biggest accomplishment as a business owner?

My biggest accomplishment is still to come. We are a growing company, and we have yet to reach our limit on what we can do. I am excited about the future and also about where we will grow. I am most proud of my team and who I get to work with each day... including my husband, who isn't on the payroll, but he sure helps out a lot.

What's one of the hardest things that come with being a business owner?

The hardest thing is not working. I always tell people that I have moments off, never really days off. I am always thinking about this or that.. .coming up with an idea and trying new things, so it's the hardest thing but also a great thing too.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. I know people say this a lot but Dream Big. I think the hardest thing is that you can't do it or grow how you want it and doubt yourself.
  2. Being a business owner means you are always kinda working, so juggling everything can be hard. You may find a few dust bunnies and laundry piles in my house.
  3. The last thing is finding the right people. We spend a lot of time at FrogLegs finding the right teachers and making sure they will be a great representation of our Brand.

Is there anything else you'd like to share?

Just to keep an eye out for us because we are hopping into new areas!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.