Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Kim Chernecki, CEO of Freedom Street, located in Toronto, ON, Canada.
What's your business, and who are your customers?
Freedom Street is a training and coaching company working with freelance executives, consultants, coaches, and small business owners to land lucrative corporate contracts.
Tell us about yourself
• The biggest challenge I've seen with my clients is although they provide so much value in solving corporate problems – they struggle with getting in the door and landing those clients.
• Fortunately, I spent a lot of my earlier career selling to corporate clients, including growing one of the top 10 sales training companies in North America – and built a 7-figure book of business six years in a row by developing long-term client engagements. I've turned that into a proven system to help consultants do the same, and I help consultants own their expertise as thought leaders and engage in strategies that have corporate buyers knocking down their doors and receiving invitations to their boardroom tables.
What's your biggest accomplishment as a business owner?
It has been my privilege to have worked with some of Canada's most successful and brightest executives across multiple industry sectors and multiple executive positions - to transition out of corporate and helped them turn their expertise into consulting businesses - solving problems that corporate so desperately need help with.
What's one of the hardest things that come with being a business owner?
Typically creating sustainable and predictable revenue since you're funding your own paycheque!
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Tap into your superpowers and your "sweet spot" - passion, strengths, and expertise and ensure that's layered into your business. Have a solid plan (strategy and tactics). Ensure you have good people (contractors) surrounding you that you have access to and can do the things you don't love to do and aren't great at.
Where can people find you and your business?
If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email firstname.lastname@example.org; we'd love to feature your journey on these pages.
Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.