Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Steve Sanna, owner, and founder of Farmacia Health Bar, located in Toronto, ON, Canada.

What's your business, and who are your customers?

We specialize in longevity. Our customers are people that want to live a healthier longer life.

Tell us about yourself

This has been a hobby of mine since I was a kid. Foraging in the forest, looking for herbs that would help me live longer and stronger. I’ve always been afraid of growling old.

What's your biggest accomplishment as a business owner?

Helping our neighbourhood understand the best way of living healthy and addressing their ailments.

What's one of the hardest things that come with being a business owner?

Juggling the bills and making sure we have healthy organic products which aren’t always available.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Research the demographics.
  2. Make sure you have money in your pocket for the first few years.
  3. Have the best products and customer service.

Where can people find you and your business?


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out and learn how you can turn "one day" into day one.