Interested in starting your own entrepreneurial journey in coaching but unsure what to expect? Then read up on our interview with Ajit Nawalkha, Co-Founder of Evercoach by Mindvalley, located in Austin, TX, USA.
What's your business, and who are your customers?
Evercoach trains coaches to become world-class in their industry by using the power of quality education and a powerful and diverse community—making it the best training ground for professional growth. Our customers are purpose-driven individuals who want to create real, meaningful, and lasting change in the lives of the people they serve, as well as their own, through coaching.
Tell us about yourself
I’m Ajit Nawalkha, but most people know me simply as “Coach Ajit.” I’m a speaker, author, podcast host, master coach and trainer, CEO, and Founder of multiple million-dollar companies. Over the past decade, I’ve been the former CEO of Mindvalley, the current co-founder of Evercoach, Dharma Coaching Institute, and Global Grit, and I’m the host of Master Coaching with Ajit which is one of the fastest-growing podcasts for self-coaches and professional coaches.
I grew up in Jaipur, India, in a humble home with 22 family members and refused to follow the traditional Indian education path. So from a young age, I engaged with coaches and mentors who helped me find my own way, experimenting with different jobs and roles, which eventually led me to become CEO at Mindvalley. And when I decided to step down from that role, I started engaging even more with the coaches in my life. It was then that I realized although they were amazing coaches and had contributed so much to my own journey, they all struggled with money.
I knew I was good at building successful businesses, so I decided I wanted to help them. And so I built Evercoach, a training platform to help coaches build sustainable and profitable coaching businesses and be able to make a living from coaching. In that process, I also realized that, although I was really good as an entrepreneur, I didn’t know if I was good as a coach. So I decided to start my own coaching journey, which has not only made me a better coach, but also a better leader, entrepreneur, partner, father, and overall human being.
Coming from humble beginnings, I’m living proof that coaching can take you from pretty much nothing to just about everything you could ever want to be, hope for, or dream of. It’s the single most important pathway to achieving success through self-awareness and self-reliance. And the best part is that it works no matter who you are or where you come from, and it’s why I’m on a relentless mission to make it available to everyone, everywhere.
To me, coaching is not just a career. It’s a way of life. And I’m here to teach millions how to overcome the stress, apathy, and hopelessness that hold them back from rising up to their highest potential and living their dream lives through the power of coaching.
What's your biggest accomplishment as a business owner?
My biggest accomplishment as a business owner is building businesses based on my intuition and my top two values, “service” and “love,” which are the cornerstones of everything I do.
When I start a business, I ask myself: “Is this in the highest service to the industry, to society, and to the world?” That question takes me out of my head and connects me with my heart, and I can see I’m not building businesses to make billions of dollars… I’m building businesses that positively impact billions of lives.
When you aim to serve and to love, you open the door to inspired ideas, creative solutions, and unlimited possibilities. It gives you the courage to do hard things in the short term so you can have long-term success. And not just in business but in all areas of life. It allows me to make better decisions, say “no” to projects or relationships that no longer serve me and my purpose, and ensure I enjoy doing everything I do.
We don’t have to choose between success and joy, fulfillment and fun, family and career. It’s all possible with this simple philosophy, to serve and to love.
What's one of the hardest things that comes with being a business owner?
Building a team that is aligned with my vision has been one of the hardest things I’ve faced as a business owner. Especially because I want my team to work on things that they love and feel passionate about, so it’s important to me that they are not only aligned with my vision for the business but also feel their contribution towards achieving it.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Do something instead of just thinking about it. The only way to make progress is by taking action instead of staying in the loop of thinking about it.
- Work on yourself as much as you work on your business. No business is successful as long as the person running the business has down their own inner work. The more work you do on yourself, the faster your success rate will be.
- Do fewer things. Less is more. Choose fewer high-impact, high-income activities instead of many activities that have low impact. This will help you focus and be your most productive self.
- The foundation of any successful business is care. If you care for yourself, your team, your clients, and your support systems, you will succeed in the long run.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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