Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with Erin Levine, founder of Erin Levine Nutrition + Wellness, located in Vancouver, BC, Canada.

What's your business, and who are your customers?

I'm an award-winning Holistic Nutritionist, Wellness Educator, and Facilitator. Over the years, I've had a busy private practice where I support burnt-out professionals struggling with stress, energy, and digestive issues. For the past several years, I've shifted gears to focus on corporate wellness. I work with medium to large organizations around wellness programming. Companies are struggling to keep their employees healthy, happy, and engaged, and that's where I come in! I offer comprehensive programs for teams, namely workshops, wellness challenges, cooking classes, and c-level wellness consulting, to increase engagement and education on how to be and stay well in this wild world! I also love educating and am on faculty at two wellness colleges where I teach business to budding Nutritionists and Counsellors.

Tell us about yourself

I'm a very dynamic person with a ton of interests. However, so many of my passions are central to my values around health and wellness. I eat, sleep, and breathe these values! It's become a beautiful mosaic of interconnected pieces that are noticeable just by being around me. The health and wellbeing of myself, my loved ones, and the community at large are central to my existence. And I like to approach this through a social justice lens, where we're taking into consideration systems of oppression when looking at health and wellbeing in a holistic sense. I don't believe health and wellness is this destination or goal that's to be achieved; rather, I see it as a dedicated practice. So it's not about being in perfect health; I see it more as intentionally tending to our needs -physically, mentally, spiritually - in order to have a life of fulfillment and depth. The idea of all beings thriving motivates me every day! Personally, I have several practices that help me stay in my center, from a morning routine to cooking meals at home to gardening, but those pieces can be incredibly individual (what works for me may be different than what works for you!)

What's your biggest accomplishment as a business owner?

I won't's been pretty satisfying (for my ego!) to land a spot as "Best Nutritionist" in The Georgia Straight's Best of Vancouver Awards for four years in a row. Fingers crossed for the 5th year this summer - please vote! Accolades aside, the biggest accomplishment is hearing stories of growth and evolution and healing from clients in either my private practice or participants in workplace wellness programs. It brings me so much joy.

What's one of the hardest things that come with being a business owner?

Staying on top of things! There are so many hats to wear - from client care to marketing to business development. It's been a roller coaster to find balance, but I truly believe systems and processes, and organization is key pillars to facing challenges within a business.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Hire a business coach (feel free to reach out, I do offer business advice!)
  2. Just start! I see so many new practitioners get "analysis paralysis" and never actually get the ball rolling.
  3. Get clear on who you want to serve, what your services/packages/prices are, and most importantly, why you do what you do.

Where can people find you and your business?


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

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