Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Erik Bird, President of Eat Fit Go, located in Omaha, NE, USA.
What's your business, and who are your customers?
We vacuum seal healthy meals and ship them nationwide. Our ingredients are never frozen, and the meals are made from scratch every day. We have large corporate partners, hospital systems, national fitness and nutrition companies, and families or individuals. They can order online to have perfectly portioned healthy meals shipped right to their doorsteps.
Tell us about yourself
I was a college athlete that became a personal trainer when my career was over. I started meal prepping for some of my clients and turned that into our current-day business. I am driven by my team to ensure we have a great workplace and product. I am also motivated to make it as easy as possible for anyone to have access to healthy meals. We also help reduce food waste by vacuum sealing our meals which gives everything a 14-day shelf life. No one throws away our food; it does not end up in landfills.
What's your biggest accomplishment as a business owner?
Shipping nationwide. This is a major challenge in the food industry, especially healthy, never frozen foods, but I never thought this would happen 7 years ago when we started the business!
What's one of the hardest things that come with being a business owner?
Keeping a level head constantly in front of everyone. Never let your team see you stressed out or defeated because a plan didn't work out. Celebrating the victories but not being complacent.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Find something you're passionate about, and have a lot of interest in.
- Find a mentor and ask for help, be curious about everything.
- Have the long-term vision in mind, don't get greedy if you have early success!
Is there anything else you'd like to share?
Don't surround yourself with friends and family. Surround yourself with people that are better at specific skills than you are, like accounting, marketing, web development, etc.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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