Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Dr. Michelle Cleere, Global Performance Coach & Motivational Speaker, based in Oakland, CA, USA.

What's your business, and who are your customers?

I am a performance coach. I help performers develop the mental/coping skills they need to perform optimally. Most people have the physical skills they need but don't have the mental skills they need. Generally, the mind is what gets in the way of performance for athletes, musicians, businesspeople, and other performers, so consciously developing the mind is the way to success and satisfaction.

Tell us about yourself

I fell into my work. I didn't know this work existed but was looking to go back to school for another master's degree, found sports psychology, loved, loved, loved it, and went on to get my Ph.D. in Clinical psychology. What motivates me? I love, love, love what I do. I get to help people get better at what they care about in a way they originally knew existed and in a relatively short amount of time.

What's your biggest accomplishment as a business owner?

Honestly, since this field is still relatively new, making six figures is a HUGE accomplishment. What made this possible is my innovation, creativity, and flexibility. Because of those things, I get to work with people all over the world, helping people do what they love better.

What's one of the hardest things that comes with being a business owner?

Staying authentic and genuine in what I do vs. making it about money. Marketing, a field that is still relatively new, is also challenging. Fortunately, I have a team of great marketing people that support me.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Make sure you do what you love.
  2. Know and remember your why.
  3. Hire a good marketing team.

Where can people find you and your business?

Website: https://drmichellecleere.com/
Instagram: https://www.instagram.com/drcleere/
Twitter: https://twitter.com/DrCleere
LinkedIn: https://www.linkedin.com/in/drmichellecleere/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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