Interested in starting your own entrepreneurial journey in career and personal development but unsure what to expect? Then read up on our interview with Doug Lipman, owner of Story Dynamics, located in Atlanta, GA, USA.
What's your business, and who are your customers?
I coach people in storytelling (for business, performance, teaching, or promoting connection in any situation). I teach people to become highly effective storytellers as well as coaches themselves. I teach people from all walks of life to give feedback that increases both understanding and success.
Tell us about yourself
As a first-year teacher of troubled teens in a private school, I tried to gain my students' attention in many ways without success. But when I stumbled on storytelling, I not only gained their full attention but was also able to connect nearly any subject to their inner concerns and desires. I have been following that sense of joyful connection ever since!
What's your biggest accomplishment as a business owner?
I have been self-supporting as a freelance performer, teacher, and coach since 1971. Over that time, many of my colleagues, clients, and students have discovered not only the power of storytelling to create a connection but also the ability of supportive, insightful coaching to empower communicators of all kinds.
What's one of the hardest things that comes with being a business owner?
As a solo entrepreneur, whenever I take extended time off, my income takes a hit! Fortunately, I love my work enough to keep on keeping on.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Find what is fascinating for you, then experiment with ways to convey that to others.
- It was true decades ago when I began, and it's even truer today: you can profitably share what delights you with those who are open to being delighted by it.
- Business is less about making a profit for yourself and more about helping others profit from their own interests and desires.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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