Interested in starting your own entrepreneurial journey in clothing but unsure what to expect? Then read up on our interview with Jeff Marcel, Co-Founder of DNA Clothing & Apparel, located in Dallas, TX, USA.
What's your business, and who are your customers?
DNA Clothing & Apparel is a Christian clothing company. We create clothing for anyone who wants to express their faith and love for Jesus with a bit of style.
Tell us about yourself
My wife and I decided to create DNA Clothing & Apparel during the pandemic. There was so much chaos and uncertainty that we wanted to create something that would give people hope and help strengthen their faith. I’ve never considered myself a pastor of any sort, but I do have a gift to create. With that gift, I use it to try and spark curiosity in people to seek God and build a relationship. Each design is built from a scripture that, as I mentioned before, can help push someone who might be going through hard times or help give others a way to express themselves and their faith.
What's your biggest accomplishment as a business owner?
The lives that we have been able to touch and the joy we have given to those who have either received an order from us or who have checked out our content on our social media platforms that help them get through the day.
What's one of the hardest things that comes with being a business owner?
The feeling that no matter what we do, it won’t be enough, or the understanding that we can’t please everyone no matter how much we try. We just do what we can and try to make sure that those who do choose to support our business get the best experience we can possibly give.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Understand it’s a grind and a process. Success won’t happen overnight.
- Make sure whatever you choose to do has a purpose and a very strong WHY. If you don’t have a strong WHY for what you are doing, you will give up the moment it gets difficult. Don’t let your motivation be money.
- Have patience and don’t give up so easily. There will be times when things will not go as planned, or you will feel like no one cares for what you have to offer. Just keep following the game plan and keep grinding every day. We have had moments where nothing was happening even though we were busting our tails, putting out content, and coming up with new drops. Then all of a sudden, 3, 4, 6 months later, people start to catch on, and things get rolling. It’s those moments, even when nothing was happening, that we kept our faith in the process and kept working. In the end, it will pay off as long as your heart and intentions are pure.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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