Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Pirie Grossman, founder of Destiny Productions, located in Sun Valley, Idaho.

What's your business, and who are your customers?

I am certified Life Coach, TedX Speaker, Social Media influencer, Best selling author and co-founder/co-host of the popular podcast, “Own Your Throne”. I was recently voted as the #1 Life Empowerment Coach by Yahoo! Finance. I primarily work with women over 45 who want to create the 2nd chapter of their lives and start making THEIR dreams come true! I help them find their purpose in life and guide them in how to do it. I help them heal their limiting beliefs, low self esteem and find their voice. I also address the beauty of Pro Aging! I help women remember who they REALLY are and that it’s never too late to start something new, no matter how old they are!

Tell us about yourself

I have my masters in spiritual psychology because I wanted to learn how to heal myself! I learned tools to help me heal from being abused by a schizophrenic mother, going through 4 divorces, infertility, having my miracle babies in my 40s, surviving cancer, overcoming being a suicide survivor, dealing with imposter syndrome, former people pleaser and more! I turned all of that craziness into a different life! To a much more rewarding life! One full of joy and great success. And my greatest joy is helping women overcome all of their obstacles that are holding them back and helping them heal and watch their lives explode with joy, fun, purpose and making their dreams come true just like I did!

What's your biggest accomplishment as a business owner?

Founding and owning a business that I love with a passion and making so much money that I can do ANYTHING I want! I own my own home, I became an art collector, I go on vacations anytime I want! And I just bought my dream car… a Porsche Panamera! I own a company that helps people live their lives for the highest good of all! My company has given me my soul’s purpose.

What's one of the hardest things that come with being a business owner?

You are the sole person that has to take responsibility for everything and every decision you make! I’m accountable for everything. I also GET to create my company’s vision. I’m also responsible for creating how much money I want to make and how to do it.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

1. Create a vision you really want! This is your compass.

2. Create a product you believe in. What is your passion!

3. Have a creative, out of the box marketing plan. Think differently, find new ways to reach your audience. Try new approaches. Be flexible.

Anything else you'd like to share?

Create a company that sells something you believe in! Ask yourself, how do I want to feel running this business everyday? Will it bring me joy? How will it make others lives easier? How can I be in service to others! If you do these things, you’ll create a very successful business!

Where can people find you and your business?

If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out and learn how you can turn "one day" into day one.