Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Deidre Henry, Founder of The Meal Prep Mami and Deidre Official, located in New York, NY, USA.
What's your business, and who are your customers?
My two businesses are:
• Deidre Official. Sales Coaching and Training, which is virtually available to sales professionals, regardless of their industry, looking to sharpen and modernize their skills, talk tracks, and follows up.
• The Meal Prep Mami. A catering and meal prep delivery to New York.
Tell us about yourself
I've been selling something from as young as five years old, pitching my parents on why they should buy me specific toys from the Toys R US catalog. I come from a family that comes together from near and far because of our Jamaican cuisine. I love to sell, love to cook. And bringing people together because of food is what drives me daily.
What's your biggest accomplishment as a business owner?
My biggest accomplishment for Deidre Official is my Sales Feature in HubSpot and Zillow New England Salesperson of the Year.
For The Meal Prep Mami, it is when I held a holiday catering for Macy's and Benefit Cosmetics.
What's one of the hardest things that come with being a business owner?
Needing more hands! It can be hard juggling multiple projects, but if you're in business for the right reasons, you'll be motivated to push through every time things get rough.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- You can do it all. There's no need to hire all of these different roles at once. In the beginning, you may be the chef, sales, accounting, content creation, and strategy. Guess what, it's ok to be all of those things - it creates grit.
- Be likable. People work with and buy from people they like. Have core values that are true to you. Have a mission statement. Know who you are and why you're in business.
- Get comfortable with being uncomfortable and the word "no." Once you realize that the worst that could be said to you is the word "no," you'll be fine. After all, haven't we all been told worst than the word "no" before? You can't please everyone because you're not tequila.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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