Interested in starting your own entrepreneurial journey in health and wellness but unsure what to expect? Then read up on our interview with David Faratian, Founder of Cumbria Hypnosis Mindfulness Clinic, located in Barrow-in-Furness, Cumbria, UK.
What's your business, and who are your customers?
I am the owner of a hypnotherapy clinic in the northwest of England Cumbria. My business offers support for anyone dealing with any limiting emotions, beliefs, or behaviors that cannot be resolved using conscious, analytical approaches. My service aims to offer people an alternative way to manage their mental health, which goes beyond conventional talking therapies using a blend of different tools and techniques, including hypnosis, EMDR, NLP, EFT, and mindfulness.
Tell us about yourself
My background is in education, and for 18 years of my life, I was a secondary school teacher, but during that time, I had a passionate fascination with the power of the mind over learning and self-improvement. I brought many of my teaching skills into my therapy practice as a means of helping people to understand and manage their own mental health. What motivates me most is watching people entering the therapy room believing that they are stuck with a label that has been imposed on them by conventional medicine or thinking that they are trapped in some kind of perpetual mental maze or 'stuck' unconscious negative behavior, and leaving having retired that belief and starting to believe in themselves as they start objectifying their unconscious behaviors and emotions so that they can change and reframe whatever they are dealing with to give them a chance of a better future.
What's your biggest accomplishment as a business owner?
My biggest accomplishment has been building my business from a fledgling project into a very successful practice that now offers hundreds of people a year a chance at a better life.
What's one of the hardest things that comes with being a business owner?
One of the hardest things as a new business owner is not knowing from day to day where your next client is going to be coming from and sometimes the uncertainty around how to generate new leads. Over the years, my philosophy has always been as long as your agenda is to help people, then business success will follow. It's a rule that hasn't let me down yet.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Within the context of a therapy business, my top 3 tips are:
- Make sure that you create a positive brand around your business by always delivering your best work with honesty and integrity, which is about supporting and assisting people to reach their goals as quickly as possible. Money is secondary.
- Remember that growth is a trend, and there will undoubtedly be peaks and troughs and so you must be able to weather the storm when things don't fit into the neat compartment in your mind. Give up expectations and outcomes to avoid unnecessary stress.
- Always keep yourself accountable for self-improving and developing new skills because one day, you may just find that there is someone out there who has done that quicker and more successfully than you.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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