Interested in starting your own entrepreneurial journey in health and beauty but unsure what to expect? Then read up on our interview with Irene Bataller, founder of Cybele NY, located in New York, USA.

What's your business, and who are your customers?

We believe that health is the foundation of our happiness and beauty. Without it, we cannot enjoy our life to the fullest and dedicate our energy, time, and vitality to what we love the most. Our mission is to empower them to take ownership of their health and beauty so that they can be successful in all their professional and personal endeavors.

Tell us about yourself

I had a chronic condition related to nutrition (I was losing nutrients through urine), and I could not give my 100% in my professional and personal endeavors. However, I soon realized that micronutrient imbalance is the #1 health risk in the world. So, I gathered a team of brand, marketing, industry, and medical experts to create The Goddess.

What's your biggest accomplishment as a business owner?

Helping women feel and look their best while creating a community where they can support each other.

What's one of the hardest things that come with being a business owner?

There are many obstacles, but I'd say brand awareness in a highly competitive industry like supplements.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

Have a clear vision. Find a good mentor (or two!). Trust your gut!

Is there anything else you'd like to share?

Containing 60+ food-derived nutrients and featuring five patented peer-reviewed ingredients, our doctor-formulated solution serves as a preventive, comprehensive solution that provides the full spectrum of the essential daily nutrients that women need to thrive inside out, eliminating the need to take dozens of products.

It is completely free of fillers, chemicals, and allergens, tested by independent 3rd parties and produced in an FDA-approved facility. All the ingredients we use are sustainably sourced and traceable.

Where can people find you and your business?


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out and learn how you can turn "one day" into day one.