Interested in starting your own entrepreneurial journey in personal care but unsure what to expect? Then read up on our interview with Anne Sangemino, Co-Founder of Creation Farm Inc., located in Fenton, MI, USA.
What's your business, and who are your customers?
My business is helping people have healthier skin for a better life. Our customers are all people who need specialized skincare from botanicals with no added chemicals. Some are chemical sensitive, have allergies, psoriasis, eczema, or other sensitive skin issues, and need their skincare to be as pure as possible with no synthetic ingredients, including dyes, fragrances, preservatives, etc.
Tell us about yourself
I was working in the garden one day in 1980, and the Lord spoke to me to make soap and that my family would be blessed by it. Seeing people have their issues solved by pure and simple herbal formulas in the form of soaps, salves, lotions, sprays, or creams is very rewarding and keeps me motivated night and day.
What's your biggest accomplishment as a business owner?
Seeing a neighbor being able to live normally with psoriasis from using a simple soap for soothing relief is right up there with being on QVC and selling 13000 bars in 8 minutes. Yes, that happened. I also co-authored two books with my husband, Mike Hulbert, for Country Living magazine. The Country Living Handmade Soap book and Pure Beauty. I have also had the opportunity to be invited to speak at herb conferences and festivals all over this great country to encourage other entrepreneurs to bless people with natural products.
What's one of the hardest things that comes with being a business owner?
Taking care of all the government red tape, permits, licenses, taxes, fees, and regulations, big pharma has done all it can to make it rough on a small business.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have faith in and be passionate about all you do, and all your business involves.
- Listen to and respond to the needs of your customers.
- Make the best product you can available, ship it as quickly as possible, and provide stellar customer service after the sale.
Where can people find you and your business?
Website: https://creationpharm.biz/
Facebook: https://www.facebook.com/holisticnaturalskincare
Instagram: https://www.instagram.com/creationfarm/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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