Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Sheri Allain, Founder of Codezilla Kids, located in Toronto, ON, Canada.

What's your business, and who are your customers?

Codezilla Kids has introduced thousands of children at 45+ schools and daycares across Toronto to STEM and coding.

Our mission is 'Monster-sized tech skills'! 🦖
Our customers are B2C (parents) and B2B (schools, daycares, businesses, and non-profits).

Tell us about yourself

93% of parents (including me!) want their children to learn to code, but only 40% of schools do.

Moreover, as a mother of 2 daughters, I was very aware that girls are 'slipping through the STEM cracks.'

That's why Codezilla Kids goes straight to schools to teach, and our curriculum is designed to appeal to a broad range of children: kindergarteners, girls, and children with autism.

What's your biggest accomplishment as a business owner?

We are teacher-endorsed, kid-loved, and mom-run with a team of passionate instructors.

What's one of the hardest things that come with being a business owner?

Decision fatigue. It can be hard to "shut off," - but it's also my passion, so it's a double-edged sword.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Solve a REAL problem or provide a DESIRED outcome (know thy customer!)
  2. A persuasive brand (360-degree sales strategy - voice, values, visual)
  3. Get a coach to network/fast-track (don't 100% DIY
    this ultimately saves you time & money)

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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