Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Catie Fenn, Founder of Catie Fenn Consulting and Coaching, located in New York, NY, USA.

What's your business, and who are your customers?

My business centers around helping others connect more deeply with themselves so they can discover their purpose and live a life of meaning. My customers are typically millennial women interested in creating an authentic and aligned life for themselves - many have reached lives that look "successful" on paper but are now seeking something more meaningful.

Tell us about yourself

I came into this work as a young lawyer struggling with anxiety and overwhelm. I discovered tools to help me feel more centered and calm at work, which later led to me creating more space to reflect on deeper questions like who I was and what I wanted in life. That led to a passion for creating spaces, communities, and courses for others to explore who they are and what they want and find their internal home base.

What's your biggest accomplishment as a business owner?

My biggest accomplishment has been facilitating experiences that allowed people to have a breakthrough about what they wanted to do in their lives and then having actually had the courage to do it. I've seen customers take so many incredible risks and make so many positive changes to land them into lives that they are excited about and proud of.

What's one of the hardest things that come with being a business owner?

The ongoing uncertainty. Even though you can continue to grow and evolve the business, nothing is ever certain, and you become better at riding times of expansion and times of contraction.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Take small steps.
  2. Take time to clarify your bigger vision, and then create small goals or "visions" of where you want to be every 90 days.
  3. Focus on what feels good and what's working. A lot of entrepreneurship is about trying new things - some of them will work, and some won't. Some will work and then run their course. Focus on what's feeling good and what's working, and be okay to let go of what isn't.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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