Interested in starting your own entrepreneurial journey in personal development but unsure what to expect? Then read up on our interview with Davida Shensky, Founder and President of Career Performance Institute, located in Deerfield Beach, FL, USA.
What's your business, and who are your customers?
Entrepreneurs hire me to recession-proof their business and increase their bottom line by assisting them in building an E-Commerce store to establish multiple streams of income because they are intimidated when it comes to incorporating technology into their business, they fear losing a sustainable income, and they don't know how to incorporate social media into their marketing plan. Bottom line, I can help you launch, grow, and expand a home-based business.
Career & Personal Development Strategy Coach - Entrepreneurs who are in search of personal development and learning success strategies hire me to overcome their limiting beliefs and develop healthy habits, a successful mindset, and SMART goals. The bottom line, we help you develop a more positive attitude, set achievable goals, and make better choices in life.
Tell us about yourself
Growing up with a disability, when people with disabilities were not acknowledged by society, taught me the importance of succeeding on my own terms. When it came time to enter the workplace, there were few opportunities for employment. Therefore, I had to figure out ways to think outside of the box in order to compete in the workplace. I have Cerebral Palsy or specifically Spastic Hemiplegia, because it only affects my right side and affects the way the brain processes information; therefore, my grades never showed my true potential. I was often told that I was a or I was a failure and would never amount to very much, and I should sit in a telemarketing job for $6.00/hr that I would never be successful as an entrepreneur. I took it. It was like waving a red flag in front of me and daring me to prove them wrong.
Since I didn't have a master's or Ph.D. in Psychotherapy to get referrals from Mental Health hospitals to do group Therapy in either Psychodrama or Transactional Analysis, therefore, remembered that I was at my best speaking to groups, and I transitioned. It was a struggle to market myself with limited funds and no support systems. I was an early adapter to building a business online and embraced technology because it made it an equal playing field when it came to earning an income. I always had an entrepreneurial mindset and liked working alone without someone always looking over my shoulder while I worked.
I always liked interacting with people and helping them to live the best quality of life possible while at the same time earning an unlimited income based on their own skills. Over the years, I observed how the job market was changing along with titles for positions. While some jobs were eliminated, new jobs were being created. It's all in how you take the skills that you excel in and adapt them to the new working place. In online presentations, I talked about the different ways you can create an income using digital marketing and outsourcing the skills that you're not proficient in.
What's your biggest accomplishment as a business owner?
Once I was able to take my business online, my marketability grew. I took what I was doing offline and moved online. Since my background was HR (training & development running seminars - I started creating my own e-learning courses - they now sit on two memberships sites:
- An entrepreneur's academy https://homebasedbusinessblueprintnetwork.com/
- Personal Development https://askdavidashensky.com/
I also have my courses sitting on a number of e-learning platforms where they market my course for me.
What's one of the hardest things that come with being a business owner?
Getting the right virtual assistant and growing a business on a shoestring budget, but it's far easier to grow a business online with an e-commerce store and the right platform that has all the tools in one place so you can cut your expenses.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have the right mindset.
- Have a business plan as your roadmap to success.
- Know what you have a passion for that you can build a business from.
Is there anything else you'd like to share?
Don't let someone else dictate what you should do---all they're doing is reliving their life through you. I have a picture of a saying by Carl Jung that says - It's not what happened to me, but what I choose to become.
Where can people find you and your business?
Website: https://1personalcareercoach.com/
Facebook: https://www.facebook.com/davida.shensky/
Instagram: https://www.instagram.com/builderallsuperstar/
Twitter: https://twitter.com/DavidaShensky
LinkedIn: https://www.linkedin.com/in/davidashensky/
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.
