Interested in starting your own entrepreneurial journey in coaching, but not sure what to expect? Then read up on our interview with Terry Rubin, co-founder of The Professional Communicators, based in Colorado, USA. Terry has 25 years of journalism and public speaking coaching experience.
Tell us all about your business...
We are Strategic Communications focusing on people's Public Speaking & Presentation Skills that help them harness their abilities to communicate, inspire, and show they are the best at what they do.
Tell us about yourself..
I love helping people be better. I love helping people be better communicators. Communication is the lynchpin of all business and non-profit success. You have to have great products and ideas, but you also need to be able to tell the story engagingly. Helping people develop that narrative and present it in an engaging, impactful way is what drives me. I love solving communication problems, helping people tell their stories, and strategizing to make sure every communication opportunity is a success. I was a journalist for 20 years and then a high school speech coach. This business allows me to bring those skills together to be an inspiring and helpful consultant/coach to all my clients.
What's your biggest accomplishment as a business owner?
The fact that after 4 plus years, we are here, we are growing, and that our clients keep coming back to tap our services and expand our footprint with them. In addition, I have helped some political candidates get elected.
What's one of the hardest things that comes with being a business owner?
Knowing where the next client is coming from and having confidence that you will get new clients month in and month out.
If there was one thing you could do repeatedly to help grow your business, what would it be?
Reach out to people we have worked with. Have them introduce us to two or three of their contacts that they think we can provide value toward.
What are some of the things you put in place to maintain a healthy work/life balance and to keep it all together?
I carve out 90 minutes every morning to exercise before I start work and I make sure to leave my computer in my home office when I am done for the day. Otherwise, I would be working all the time.
Is there anything else you'd like to share?
I think that when you are starting your own business you should listen to others, but when it comes to pricing, you need to gauge what the market will bear and what will entice people to come to you and keep coming. Pricing is a big deal and you need to be strategic about it.
Where can people find you?
If you like what you've read here and have your own story as a solopreneur that you'd like to share then email firstname.lastname@example.org, we'd love to feature your journey on these pages.
Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.