Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Jamie Bootsma, Owner of Bootsma Bakery, located in Lethbridge, AB, Canada.

What's your business, and who are your customers?

We are a local bakery that nourishes the community with our from-scratch recipes that have been handed down for four generations.

Tell us about yourself

As a fourth-generation bakery, we have continued the tradition of producing high-quality baked items made from scratch, with a vision to become the best donut maker in Southern Alberta.

What's your biggest accomplishment as a business owner?

Watching our business grow as we create a family of people at work to serve our community with our wholesome food.

What's one of the hardest things that come with being a business owner?

Managing the growth of the business, there are always challenges in every area that needs to be constantly monitored and adjusted.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Make a rock-solid plan.
  2. Be willing to adjust and pivot as you go.
  3. Don't be afraid to make mistakes. They are opportunities to learn and grow.

Is there anything else you'd like to share?

Life is short-go; enjoy one of our donuts! And remember all of the good things that happen-celebrate the wins and the positive impact we have on our community!

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

Turn your craft into recurring revenue with Subkit. Start your subscription offering in minutes and supercharge it with growth levers. Get early access here.