Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Jonathan Katz, Founder of BLENDi, located in Newton, MA, USA.

What's your business, and who are your customers?

BLENDi is a portable blender company innovating the blender industry by cutting the cord on traditional blending. Our customers are usually women aged 25-65 and would like to get healthy and see BLENDi as that tool to make them so.

Tell us about yourself

It all started with being sick of clumpy protein shakes in a blender bottle. I wanted to replicate my at-home blending experience but with the convenience of my water bottle.

What's your biggest accomplishment as a business owner?

Selling our first sellable unit and or creating our MVP product.

What's one of the hardest things that come with being a business owner?

Managing inventory and where it all goes to.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. When you're getting started, do at least one thing every day.
  2. Things will seem bleak at times, and you won't make much money, but keep going and pushing.
  3. Always foster relationships with those people you do business with and keep them up to speed with what's going on in your business.

Where can people find you and your business?

Website: https://blendiblender.com/
Instagram: https://www.instagram.com/jonkatz96/
LinkedIn: https://www.linkedin.com/in/jon-katz-955b79123/


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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