Interested in starting your own entrepreneurial journey in business development but unsure what to expect? Then read up on our interview with Beth Granger, CEO of Beth Granger Consulting, located in Port Washington, NY, USA.

What's your business, and who are your customers?

I work with leaders in professional services and B2B, anyone that builds their business through referrals, so they go from being confused about how to use LinkedIn strategically to being thought leaders who are consistent, confident, and certain about their behavior on the platform.

I am a trainer, consultant, speaker, moderator, emcee, and certified virtual speaker. I love to help people who are not comfortable with technology to embrace its power and unleash the power of LinkedIn.

Tell us about yourself

I started my business by accident. I thought I was looking for a new corporate role and my networking group knew I was starting a business before I did. My specific LinkedIn focus happened when I had done a social media strategy for a client. They said their sales team was visiting the following month and asked if I could teach them to use LinkedIn. The rest, as they say, is history. My motivation comes from being in control of my own destiny. There is such freedom in that.

What's your biggest accomplishment as a business owner?

My biggest accomplishment as a business owner has been starting a business from nothing and growing it for the past 12 years. I love to see my clients have success and to be able to make an impact on so many other business leaders.

What's one of the hardest things that come with being a business owner?

One of the hardest things about being a business owner is having a work-life balance.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Get advice and guidance from people who have already done what you want to do.
  2. Invest in yourself and your business, and if you're not sure where to begin, make three lists: things you don't know how to do, things you don't like to do, and things you aren't good at.
  3. Network, network, network. Running a business can be lonely, but if you surround yourself with other business owners, you will be part of a community.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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