Interested in starting your own entrepreneurial journey in food and beverage but unsure what to expect? Then read up on our interview with Katie Wilson, co-founder of BelliWelli, located in Ladera Ranch, CA, USA.

What's your business, and who are your customers?

We bake delicious gluten-free, dairy-free, low-sugar, and certified low FODMAP bars that take a whole lotta BS out of IBS. We are on a mission to normalize the conversation around bloating, IBS, SIBO. Anyone who knows the daily gut struggle is a customer!!

Tell us about yourself

In the U.S. alone, over 70% of the adult population suffers from some form of gut trouble—something I know all too well. But after six colonoscopies, four endoscopies, and twenty-six rounds of antibiotics, I found I was more interested in treats than treatment. Tired of wading through labels and consulting with doctors, I just wanted to enjoy food without fear.

A chef in shining armour, my husband Nick spent countless late nights in the kitchen crafting a gut-friendly treat I could eat without worrying about the consequences—we call it BelliWelli.

What's your biggest accomplishment as a business owner?

Juggling motherhood and entrepreneurship at the same - and loving both!

What's one of the hardest things that come with being a business owner?

Self-doubt. Imposter syndrome all day, every day! Does it ever go away?

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Just keep going.
  2. Be honest about what you do and don't know. Recognize your gaps.
  3. There is ALWAYS more you can do. Being scrappy is underrated.

Where can people find you and your business?

Website: https://belliwelli.com/
Instagram: https://www.instagram.com/belliwellisnacks/
LinkedIn: https://www.linkedin.com/in/katie-wilson2/


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.