Interested in starting your own entrepreneurial journey in skincare but unsure what to expect? Then read up on our interview with Lia Yulianti, founder, and CEO of Belia Skin and Beauty Spa, located in Las Vegas, NV, USA.

What's your business, and who are your customers?

We are (Belia) a Day Spa, currently transitioning into a Medical Spa. We offer a variety of facials, chemical peels, eyelash extensions, waxing, microblading, skin tightening, and anti-aging treatments. We also train and educate other professionals with our advanced training classes such as Oncology Esthetics, Eyelash Extension 101, and Microblading. Our customers are everyday working Americans to Celebrities.

Tell us about yourself

I am a native Indonesian, growing up with skin problems. Being an aesthetician solved my skin problem, and I get to share it with others through my profession. I know how to take care of it to prevent hyper, hypopigmentation, and keloids. Being a business owner, I get to explore my creativity in all areas related to Spa and Aesthetics. If I were to want to try a new style of marketing or customize several different services and products, redecorate any room or space at Belia. It enabled me to help anyone and any organization to better our community, Las Vegas. They recognized my contribution of free services, products, and volunteer hours I gave. They have featured me on TV channels and local award nominations. It goes around and helps my business advertisement.

What's your biggest accomplishment as a business owner?

Being in business for over 8 yrs and listed on State of Nevada Cosmetology as an advanced training provider.

What's one of the hardest things that come with being a business owner?

Being a woman and minority.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

The economic landscape post-pandemic is unpredictable. The top 3 tips from me would be:

  1. For a start-up - Considering buying an existing business.
  2. For a start-up or looking to grow - Look into Franchise businesses.
  3. For an existing business - Try new things, concepts, or styles that your business has never done before.
  4. Business is all about taking chances and risks. Then you'll measure how hard you would work and how far you would take it.

Is there anything else you'd like to share?

Come try one of our facials whenever you come to town and when you mention "Subkit - Article" you'll receive 20% off :)

Where can people find you and your business?

Website: https://www.thebelia.com/
Facebook: https://www.facebook.com/BeliaLasVegas/
Instagram: https://www.instagram.com/belialasvegas/
Twitter: https://twitter.com/BeliaLasVegas
LinkedIn: https://www.linkedin.com/in/lia-yulianti-a2b34aa6/


If you like what you've read here and have your own story as a solopreneur that you'd like to share, then email community@subkit.com; we'd love to feature your journey on these pages.

Feel inspired to start, run or grow your own subscription business? Check out subkit.com and learn how you can turn "one day" into day one.