Interested in starting your own entrepreneurial journey in health & wellness but unsure what to expect? Then read up on our interview with Susan Macknin, Founder of Balanced Wellness, located in Laverne, CA, USA.

What's your business, and who are your customers?

Holistic pain management, stress management, frequency balancing, life coaching.

Tell us about yourself

I am a survivor. I've struggled with numerous diagnoses that debilitated me physically and emotionally. They wreaked havoc on my system and my family. After mainstream medicine gave up and told me I had to learn to live with all the symptoms, I was blessed to come across holistic modalities that helped me turn that corner and begin to heal.

I'm motivated each and every day to live my purpose and my passion, to be the best version of myself I can be, and to be available to help show others how to do the same for themselves.

What's your biggest accomplishment as a business owner?

Taking that first scary step to move forward into the unknown, not knowing if I was "good enough" to deserve this for myself and "able enough" to help others. But now, knowing this is MY purpose and learning how to take my gifts out to the world and get out of my own way, I am motivated to keep moving forward, learning and sharing, and helping others on their path.

What's one of the hardest things that come with being a business owner?

Getting out of your own way can be the hardest obstacle. You can learn the tools and the skills you need, but being able to overcome the negative self-talk and self-loathing, learning how to honor yourself and follow your heart, and coming to understand your struggles ARE opening you to your gifts and putting you on your path for your purpose....and coming to believe you ARE "good enough" and deserve to be the best version of yourself....regardless of what others may have ingrained in, let go, believe, and keep doing your own inner work. Just "wanting something" is not enough.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Do your own inner work first. Learn what your shadows are, your negative beliefs, and your purpose. Do your inner work so you can get out of your own way from what's blocking you.
  2. Follow your inner guidance, not someone else's idea for you. Let it resonate in your heart and in your soul. Let it fill your deepest purpose and fulfill your passion. Then it will flow.
  3. Keep learning and advancing. Keep yourself in the flow to keep the energy of your work moving forward.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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