Interested in starting your own entrepreneurial journey in automotive but unsure what to expect? Then read up on our interview with Everett J., a Journalist, Podcaster & Consultant of AutoLooks, located in Sudbury, ON, Canada.

What's your business, and who are your customers?

Automotive podcast and design rating page. Our customers are people who are looking to learn more about this industry and find the information they desire.

Tell us about yourself

The automotive industry did not want to accept me or my ideas. So, in turn I have decided to go out on my own to pursue my passion for a better automotive world for all of us. This passion for helping make this world better drives me each and every day to do more.

What's your biggest accomplishment as a business owner?

Being considered to be a presenter for the Ambies.

What's one of the hardest things that comes with being a business owner?

Negativity from the public and your family.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Any type of help you can get, take it.
  2. Learn as much as you can every day to help you on your journey.
  3. Mentors play a vital role in shaping your future as well as yourself.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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