Interested in starting your own entrepreneurial journey in health and fitness but unsure what to expect? Then read up on our interview with Cris Fuller, Owner of Asylum PT: Fitness & Injury Rehab, LLC., located in Hillside, IL, USA.
What's your business, and who are your customers?
Asylum PT: Fitness & Injury Rehab, LLC is all about the promotion of health and fitness through teaching and coaching. We are a privately owned fitness company that commits to designing exercise programs and wellness solutions that can help people become healthier, stronger, and happier versions of themselves. Offering focused fitness coaching, nutritional guidance, and health education to anyone interested in the preservation or improvement of their well-being and are highly motivated and high-performing individuals 18 years old and beyond.
Tell us about yourself
Born and raised in Chicago, IL, I've always been an athlete and possessed a passion for health and fitness. This passion for sports medicine and working with athletes fueled my desire to seek a career in the field of Osteopathy. Having a strong interest in integrating performance training, nutrition, and rehabilitation through sound movement enhancement principles, I decided to utilize this education in a commitment to delivering quality care and fitness education to make a positive impact on each client I work with. Thus, Asylum PT: Fitness & Injury Rehab was birthed.
What's your biggest accomplishment as a business owner?
My biggest accomplishment is being able to provide a necessary health service to people in the community and being well-received by the community for doing good work in the advocacy for health and fitness.
What's one of the hardest things that comes with being a business owner?
The toughest thing about being a solopreneur is having to wear all the many hats of responsibility that come with being a business owner. Oftentimes, the daily operation can overwhelm your immediate passion for serving. However, one cannot ignore these important responsibilities as they matter for the vitality of your business.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
- Have a solid business plan and model (Having passion helps, but it is not enough).
- Know your audience. Don't just open a business without knowing and understanding the needs of the community you're choosing to serve or market to.
- Demonstrate the value of the products and services you're promoting in the community. The community needs to know they will get a return on their investment if they decide to support your business and welcome you into the community. Show the community why your products and services are among the best around. Stand by your product no matter what, and have confidence in what you're offering to the community.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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