Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Alison Freleng, Owner of Booch Baby Kombucha, located in Jamaica, VT, USA.

What's your business, and who are your customers?

I am booch baby kombucha! I make small batch kombucha, home brew supplies, probiotic skin care, sauces, snacks, and every dog treats. My customers are health-conscious people looking for flavor and health in their lifestyles.

Tell us about yourself

I have always been a driven person. I graduated high school early, moved out when I was 16 and started a small catering company shortly after. When I was 25, I started a cleaning service that got quite large. With 25 plus employees in an office, I was doing really well, but it was not something I enjoyed. When COVID hit, I decided to shut down the cleaning business, work from home and be with my kids. We started making kombucha together, and they really loved it. I started calling them the booch babies. Soon our friends couldn't get enough of it, so we decided to start brewing on a bigger scale. Nothing brings me more joy than building this business as a family. I love that we are building something together.

What's your biggest accomplishment as a business owner?

The skin care line is a huge accomplishment, it's something that has not been done before, and the products work so well that it's a very large point of pride for me.

What's one of the hardest things that come with being a business owner?

When starting a new business, you have to be your own cheerleader, teammate, and coach. No one calls looking for you if you don't show up to work, no one gives you a hand if you're not feeling 100 percent, and no one will pay you on the back when you do a good job. You have to motivate and enthuse yourself to get up and get things done.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Listen to your gut, not others.
  2. The more you believe in your ideas, the more people will see them.
  3. Love what you do.

Where can people find you and your business?


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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