Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Alison Canavan, an International Motivational Speaker, Transformational Coach & Author based in Boerne, TX, USA.

What's your business, and who are your customers?

I'm a motivational speaker, a transformational life coach, and an author. I help people overcome their pain and suffering. My workshops and talks include incredible tools for transforming and understanding stress, anxiety, depression, and addictions. I help my clients manifest their dreams into reality and live their best life. My heart-led business and 360 approach to well-being are innovative, inclusive, and accessible to all. As a mindfulness teacher, I understand the power of a daily mindful approach to living. I believe that to create peace in our life; we must carve out time for self-care, live with awareness and go within and create space to heal, learn and grow.

Tell us about yourself

As a model for 20 years, I witnessed firsthand girls' destructive relationship with food, body image, and confidence. I also struggled with anxiety, depression, and addictions, so towards the end of my career, personal development became my passion. I studied nutrition, mindset, and mindfulness at UCLA, and I'm also a Master NLP practitioner and a HeartMath coach. I believe in a holistic approach to our health, looking at mind, body, and spirit. Doing this work continues to bring daily miracles into my life. I love inspiring people and am inspired daily by the amazing clients I have the privilege of working with. I believe that each and every one of us is far more capable than we think. We all have greatness within, and I help people to change their stories, transforming their lives.

What's your biggest accomplishment as a business owner?

Pivoting during COVID and bringing everything online. It was really challenging and scary in the beginning as my entire calendar for the year got wiped, but I put into practice what I teach and turned it around.

What's one of the hardest things that come with being a business owner?

Being brave enough to take risks, especially when you are comfortable. I moved countries to grow my business from Ireland to the US, and three months later, COVID happened, but I have learned so much from my experience and am glad I took the risk as my work is so incredibly rewarding now.

What are the top tips you'd give to anyone looking to start, run and grow a business today?

  1. Stay aligned with your values and your why. Be consistent, and don't give up.
  2. Join a community or mastermind group to help support you on your growth journey.
  3. Have fun and remember who you are outside of your business. This is important because, as an entrepreneur, we can lose our identity to our business. When all is said and done, life is about having fun and knowing who we are. When COVID happened, I realized my identity was my business. Now I have an amazing full life, and my business is the bonus!

Is there anything else you'd like to share?

I believe we are in a time of great opportunity, and even though things are changing quite quickly, I feel we all have a chance to live more authentically, take risks and not settle anymore. I help people transition jobs, start their own businesses, step into their true power and start doing more of what makes them come alive. Remember, when you transform your mind, you transform your world. There's only one of you, which makes this journey so special. Leaving your unique imprint on this world is so important, and we all have a purpose, and how we find it is by following our hearts.

Where can people find you and your business?

Website: https://alisoncanavan.com/
Facebook: https://www.facebook.com/alisoncanavanofficial
Instagram: https://www.instagram.com/alisoncanavanwellness/
Twitter: https://twitter.com/alicanavan
LinkedIn: https://bit.ly/3QqRokh


If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.

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