Interested in starting your own entrepreneurial journey but unsure what to expect? Then read up on our interview with Arlene Starr, owner of 180degreebox, located in Loganville, GA, USA.
What's your business, and who are your customers?
At 180 Degree self-care box, we pride ourselves in supporting women by curating a full unique self-care experience each month to enjoy on your self-care journey. We make discovering new and exciting self-care and wellness tools and essentials easy and exciting to enjoy and prioritize yourself. Think of us as a monthly box of me-time.
Tell us about yourself
My name is Arlene, and I, just like you (or your friend/family), am on a self-care, health, and wellness lifestyle journey. I have been on this journey for a few years now and have learned a great deal along the way and was inspired to share the joy of discovery with you through creating this unique lifestyle box.
Consistent self-care and mindfulness are two things that are essential to any self-care lifestyle. I was inspired to create 180 Degree Box out of trying to find different ways to do self-care that's not just restricted to one thing. I am intrigued by the idea of curating unique monthly finds that not only bring joy but help to enhance your lifestyle. That's how 180 Degree was born!
I see how this journey can be brand new and a little frustrating at times. Our main focus here is to help you enjoy the journey while you discover things about yourself to get to where you need to be and want to feel. That's why my Box is designed to give you something special to look forward to each month to remind you. You are special, strong, and deserving along the way. This is a great reminder that it's OK to take a breather, and there are many ways to treat yourself!
180 Degree is a complete turn to face the other direction. Often times people will say 360 degrees, but that is a complete circle, and for people on a self-care and wellness journey like you, we aren't trying to get back to where we began. We are doing it right where we are. We will start and take it one day at a time and discover a new lease on life. The life we work so hard for and deserve!
Your 180 Box will be hand-curated and have a different theme each month and will include an array of products and items from small businesses and women-owned businesses, among others. Products range from Accessories, aromatherapy, motivational item, Skincare, inspirational items, Books, Nutritional items, snacks, home décor, and other essentials to enjoy and discover on your self-care journey.
Our aim is to Inspire, Motivate and Support everyone on their 180-degree journey of taking the wheel and changing their lives and discovering and doing things to assist with their self-care and wellness lifestyle. "You are enough. We are here for you."
What's your biggest accomplishment as a business owner?
My biggest accomplishment is connecting with like-minded individuals who love and need self-care and being able to communicate to them that this self-care is essential to being well and to continue growing in a busy industry as a subscription box.
What's one of the hardest things that comes with being a business owner?
Always trying to stay afloat and stay abreast of the business and world changes so that you can always strive and bring the business to the next level. This comes with always working as a small business for hours on end.
What are the top tips you'd give to anyone looking to start, run and grow a business today?
Ensure you have a business plan, and get a mentor that's in the same industry as you are going into. Be unique and love what you do because it takes time and work.
Where can people find you and your business?
If you like what you've read here and have your own story as a solo or small business entrepreneur that you'd like to share, then please answer these interview questions. We'd love to feature your journey on these pages.
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